Is Learning Japanese Not Popular Anymore?

ninjas-guitars

This is an example of something really cool (i.e. not Japanese learning)

Of course, one of Tofugu’s goals is to make Japanese learning cool again. “Again?” you ask. “But I’m so cool.” Sorry friend, but the All-Mighty Google doesn’t lie. It looks like learning Japanese is trending down, despite the popularity of anime, manga, and the like (though, actually, if you look it up those keywords are also trending down as well… Cause/correlation? Hard to tell). So how dorky and niche has Japanese learning gotten?

Japanese Language Trends

japanese-language

Over at Google Trends, you can see what people are searching for. In this search, I looked at “Japanese Language” to see how that was doing. As you can see since the beginning of 2004, the search “Japanese Language” has really gone down. It looks like it hasn’t quite leveled out yet, so I imagine we’ll continue to see a bit of downward trends. I wonder how language learning companies have been doing. Perhaps they are in trouble right now?

learn-japanese

The term “Learn Japanese” has also gone down – it’s not as sharp as “Japanese Language,” but it still reflects the downward trend. Uh oh, Japanese. So, how is Japanese doing against other Asian languages?

comparing languages

Over the last twelve months things have been fairly level. I was surprised to see that Chinese isn’t that far ahead of Japanese, especially considering the popularity of the Chinese language recently.

So what do you think (that’s why I wrote this post, because I’m curious of your opinion)? Has Japanese become less popular? Have you noticed this trend, or is Google crazy? I’d love to hear about your experience and what you’ve noticed in the Japanese learning space.

  • http://guardiankitsune.deviantart.com/ Kitsu

    I get what you mean. Over here I'm the only person studying Japanese by myself. Online classes are very hard for me to learn from but I try. I just wish they'd give a Japanese class in my college.

  • http://guardiankitsune.deviantart.com/ Kitsu

    Well, wanting to learn Japanese is still popular where I live but the actual people learning is very very low. The reasons I think it's declining on google is:

    1. People may be taking classes in real life and search less online.

    2. Lots of the people who wanted to learn the language cuz of Anime/Manga realized that it wasn't going to be so easy and quit.

    3. The people are growing up and only the ones who are serious about learning it stay interested.

    4. The internet is being used everyday more by “Common” people who are just interested in going to myspace and saying “hiz i jus sendn luff fer yuu 2day k bai!!!11lololol” to all their friends and just don't want to learn anything.

    5. Much of the people/generations who started the “Bang” are probably now in college and put learning other languages on hiatus.

    6. People bookmarked their favorite websites for learning and don't have to use google.

    Also the economic troubles can apply and people are more concerned about their wallet then learning a new language right now.

    I just know that I lowered my studying in Japanese (online) mainly because I moved to a new college and living in a dorm of 4 (2 being noisy athletes) makes it nearly impossible for me to study on the computer. In fact, I can't visit my favorite sites as much as I used to. I used to go online everyday for a very long time, now I use my computer to go online 3-5 times a week for a very short period (like one hour) or for uni work.

    But in reality I think that learning Japanese is not going down. Maybe just the way people search it and where they learn it. I know I have my fave sites bookmarked. So for me wanting to learn it is going up and where I live another language that is growing popular is German, and Chinese.

  • http://www.joshuazimmerman.com/ Joshua Zimmerman

    Blame China. Everyone I knew back in the states who was once interested in studying Japanese is now interested in studying Chinese. I can't blame them. It does seem more useful than Japanese at this point.

  • S.E.M.Tanabe

    Thgouh I understand the motivation of jobs, whether or not a language is “useful” completely depends on what one wants to do in life, and where! I hope people learn a language because they love the real culture (not just anime)! I loved the architecture first, then studied IN Japan and learned more and more …after 32 years I love nearly everything. Study what you love, not what might seem “useful”…that is ALWAYS temporary.

  • rubber

    Ah, I agree. There aren't many people wanting to learn Japanese anymore, and I think that it's because of it being “too trendy” as well. The people trying to act like anime characters, but coming off as completely obnoxious, ugh.

    As for myself, my high school in N.Y.C requires us to choose two languages, and then we have to stick to it through the four years. So it was Greek and Japanese for me, and as the level of the classes increased, the number of students in them stayed constant, as people who were losing motivation couldn't leave the class. ;P Sadly, the school still doesn't offer Mandarin Chinese, which I find would be a lot more helpful for business and work. My brother's did, though–lucky him.

  • blah

    Ma…I'm late to comment, but I'd just to add my two cents. From what I observe from the people surrounding me, I think it's pretty possible that the 'learning Japanese' trend is going down. The main reasons being

    1. There are no new 'revolutionary Anime' coming out now (by that, I mean, Anime that really knocks your socks off. )

    2. The K-pop industry is slowly overtaking the J-pop.

    With no good new anime, there are no new fans, therefore no new 'members' willing to learn Japanese (I know that there are others who learn Jap for other reasons, but the majority still do it b/c of anime) The existing 'members' have either mastered the language, gave up, or are still dwiddling in between.

    Reason number 2 is pretty self-explanatory. With K-drama and K-pop rising in popularity, people are now more interested in learning Korean. There are rare cases such as with the fans of 東方神起/Tohoshinki/TVXQ. The group is active in both Japan and Korea so fans are inspired to learn both Korean and Japanese (me being on of them).

  • Kiki

    In a sense I disagree. I think anime can be a great resource in learning Japanese, not only the language but the culture as well. I think, however, you need to grasp at least a certain level of Japanese to be able to differentiate between what is acceptable and not. But once you understand what is and is not okay, then I say embrace anime. Not only is it good listening practice (especially if you are watching the RAW versions) but it's enjoyable as well. And really, the whole cultural aspect is gold.

    Also, I wouldn't base your studies just on anime, but on a wide variety of sources (especially for reading and writing practices).

    There is just so much out there, and anime is just one of them (the fun ones that is ^^).

    I'm curious ano_yatsu…what phrases did you say (that you learned from in anime) that people couldn't understand?

  • ano_yatsu

    One phrase was 「穴があったら入りたい」【あながあったらはいりたい】(I'd want to go into a hole if there was one). The Japanese probably understood what I said in literal terms, but they still asked 「何?」as in “What are you trying to say?”. I tried explaining a little, and mentioned that it was in an anime, and they simply put it aside saying that it was only used in anime, if used at all. Another example is the word 「装着」【そうちゃく】(equip/wear). This one was from a video game, not an anime so I'll give you that. Apparently, this is only used in anime or video games. The word they use normally is 「装備」【そうび】(equip). (NOTE: I was trying to tell them about the Teutons and their armor)

    I guess what I was really trying to say is that just like Japanese don't talk like they write, they don't talk like anime or video games. Using words like お前【おまえ】and 俺【おれ】are considered very rude; even though it is heard quite often in anime, movies, and games.

    Yes, anime is fun to watch, and you can learn some culture, but I still don't recommend it for a Main source for learning Japanese. It can be used as a study help for listening, no problem. But if you learn any phrases or words from anime, defidently do a little research to find out if it's actually used in actual conversation.

    I myself speak Japanese fluently… all thanks to living there for 2 years and having little or no chance to speak English. At first, it seemed almost impossible, but it was a sink or swim situation, so I swam. If you don't speak Japanese fluently, yet, best of luck to you. Just don't rely on anime, have back-up. I suppose that's all I was really trying to say. Thanks for responding, though.

  • ano_yatsu

    My lil' sis is one of those that try acting like the anime characters, but unsuccessfully. I tried to explain that I had never met or seen any Japanese act like that. Even while I was living there! Granted, I was in Hokkaido in a lot of the smaller cities, but still.

  • Kiki

    Its funny how I can totally understand what you meant by that phrase about that phrase about the whole, but natives can't quite grasp what it really means (thanks for sharing that by the way)^^

    Yea, I totally agree, like I said I wouldn't base your studies merely on anime but on a wide variety of sources. I'm just saying it's an awesome resource if you're into it and you can learn a lot and be exposed to a lot of Japanese culture. Also, what better way to learn than to make mistakes? Maybe people can use anime to learn what not to do, and if they ever end up going to Japan, try out these rather obscure phrases laugh about them with some new Japanese friends?

    Were you mainly living in the Tokyo area during your two year stay? (That's very cool, by the way.) Because I know, just as a side note I guess, that in more southern areas (lol) in Japan like Fukuoka, for instance, you may hear females using words such as omae and sometimes even omee. (this is definitely more so with the younger populations…like teens.)

    But yeah…thank you for responding. ^^

  • Verpy

    Studying Japanese is extremely popular, actually.

    I'm a student of OTC in Maastricht and there's more than 100 first years now for Japanese alone. Not that there will be much left after the weeaboos are weeded out, but still, I'm hearing stories of too many new Japanese students at universities to the point where it becomes a problem on forums from quite a lot of people studying Leiden.

    Also, Japanese here has about 5 times as much new students here in Maastricht as Chinese has in the first year. If that isn't popularity, I don't know what is.

  • Caitlyn Helm

    I've also noticed the decline in interest for anime/manga and the like. I can't really say that I understand loving anime enough to learn the language( since I myself learned it because I loved the culture), but I do pay strict attention to most of my friends.

    It seems that once they tried learning Japanese, they deam it their time to stop loving the country and what it gives them. So many of my friends have gone gaga over a show like Naruto, and once they've learned the basics of the language they drop the show like a hot skillet.

    I don't know if its just the american point of view or what but…it scares the dickens out of me.

  • ):

    Well i think so…
    When i talk about going to Japan to some of my peers they, look at me and ask why then they say Japan is gay.):

  • http://muddle.nl/ Galerius

    Let's see what the charts say about this…

    http://i45.tinypic.com/x6n1qr.png

    Hmm I guess you're wrong!

  • bokeaji

    i personally have stopped having to google as ive got a ridiculously large bookmark collection of the sites i like
    shrug

  • http://yusufcom.com/blog Yusuf

    I still find learning Japanese very interesting, I think this is because there is so much interesting stuff to lean.

  • http://yusufcom.com/blog Yusuf
  • Franzeska

    I don't see a significant difference in what college freshmen think they want to take (or in the rate at which they drop out of Japanese classes). The big difference I *do* see is that the amount of cruddy Japanese pop culture things getting translated these days is massive compared to even five years ago, never mind ten or fifteen. It's also much easier to find Japanese classes these days.

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  • Amakudari

    I just kind of stumbled across this article — I've been verifying (to my chagrin) that Google Voice is unavailable from Japan — but I think you're reading too much into Google Trends. You get the same results whether you search for learning Japanese, Korean, Chinese, Spanish, German, French, etc. Pretty much everything shows a generalized decline except “learn English”. I'd assume that has to do with either methodology or a temporary decline in search volume attributable to the financial crisis — there's no point looking globally when you're fighting for your job, people travel less, and so forth.

    All I know is that my alma mater is expanding its Japanese department. It's a major public research university undergoing budget cuts, so there's enough demand.

    Learn [language]: http://bit.ly/cqPSbU
    “Learn Japanese” vs “Narita”: http://bit.ly/c4oJvs
    英語 vs 旅行: http://bit.ly/aLIbn8

  • Amakudari

    I just kind of stumbled across this article — I've been verifying (to my chagrin) that Google Voice is unavailable from Japan — but I think you're reading too much into Google Trends. You get the same results whether you search for learning Japanese, Korean, Chinese, Spanish, German, French, etc. Pretty much everything shows a generalized decline except “learn English”. I'd assume that has to do with either methodology or a temporary decline in search volume attributable to the financial crisis — there's no point looking globally when you're fighting for your job, people travel less, and so forth.

    All I know is that my alma mater is expanding its Japanese department. It's a major public research university undergoing budget cuts, so there's enough demand.

    Learn [language]: http://bit.ly/cqPSbU
    “Learn Japanese” vs “Narita”: http://bit.ly/c4oJvs
    英語 vs 旅行: http://bit.ly/aLIbn8

  • ivyyue

    Just read thru the whole article and the comments, it seems many people arguing for the trend, while actually in china it is still popular to learn jp, although not just jp, engilish, french, germany, korean etc. I have to say chinese really like learning foreign language for whatever reason.

  • ivyyue

    Just read thru the whole article and the comments, it seems many people arguing for the trend, while actually in china it is still popular to learn jp, although not just jp, engilish, french, germany, korean etc. I have to say chinese really like learning foreign language for whatever reason.

  • Clegaspi1221

    aww i wish japanese was still super popular~ “korean language” on there is like sky rocketing xD (thank god i'm learning both:)

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    So, hey, if someone wants to start teaching Japanese in Scranton, Pennsylvania, I'll be happy to take up that offer and just use anime as entertainment, and not my main learning tool.

  • blehhhhhh

    im in high school and they hav chinese at my school and im sick of spanish so im taking japanese for kicks at a community college this summer!
    but ya budget cuts in california have been putting spanish, frecnh and chinese first i noticed

  • http://www.tofugu.com koichi

    Nice! I guess you gotta do what you gotta do to learn what you want to
    learn. LA's a good place to learn Japanese though, you're lucky!

  • blehhhhhh

    im in high school and they hav chinese at my school and im sick of spanish so im taking japanese for kicks at a community college this summer!
    but ya budget cuts in california have been putting spanish, frecnh and chinese first i noticed

  • http://www.tofugu.com koichi

    Nice! I guess you gotta do what you gotta do to learn what you want to
    learn. LA's a good place to learn Japanese though, you're lucky!

  • http://twitter.com/sarahrepin sarah repin

    Japanese culture and learning Japanese is definitely becoming unpopular among Malaysians (I’m talking in general here, so don’t comment saying that you’re in the minority~) Korean language, K-pop, Korean culture, and anything korean, is taking over…or actually has taken over.

  • http://twitter.com/sarahrepin sarah repin

    Japanese culture and learning Japanese is definitely becoming unpopular among Malaysians (I’m talking in general here, so don’t comment saying that you’re in the minority~) Korean language, K-pop, Korean culture, and anything korean, is taking over…or actually has taken over.

  • Anonymous

    Maybe japanese Is very hard to learn
    I think.. English is always popular…

  • Dokebie

    Japanese writing system poses a real challenge to people who take first step into learning Japanese. Just to be able to read street signs would take tremendous efforts to the people. Korean and Japanese are related, and it’s easy for them to learn the other language, but for other people, if you have mastered speaking and writing to a descent level, you ought to give a tab on your shoulder. As far as the popularity goes for Japanese, its trends have cooled off. Nowadays, learning Korean is more poular. I think that Korean langauge is a lauguage for entertainment, and it should a world language for people communicating socially friendly atmosphere. Many people find Korean sound pleasant and it’s goes deeper into human emotion as reflective with all variation in polite forms.  And Hangel is fascianting!  Even if you have no intention of learning the language, figuring out Hangul and being about to make the appropirate sound is like solving puzzle that is alot more interesting and satisfying than solving zigsaw puzzles. I think it would be interesting for children to learn the language because the characters are very simple and scientific.